Insights into web design, web development and digital strategy. Expert knowledge for your next web project.
ChatGPT, Google AI Overviews, Perplexity — is AI changing the rules of SEO? The honest answer: yes, but not the way you think. Why solid SEO work matters more than ever.
Looking to hire someone to build your website but not sure what to look for? This guide walks you through the key criteria — from choosing the right provider to understanding the contract.
Your website gets visitors but no inquiries? This practical guide shows you the 5 most important levers of conversion optimization — no expensive tools needed, actionable right away.
Is your website showing its age? Learn when a relaunch makes sense, what it costs, which mistakes you need to avoid, and how to keep your existing rankings.
These 5 website mistakes cost you customers every single day — from slow load times to missing mobile optimization. Learn how to spot them and fix them.
Instagram, Facebook, TikTok — isn't that enough? Why social media alone doesn't replace a solid online presence and when you need your own website.
Good web design attracts visitors — but your copy is what convinces them. Learn how to write website copy that's scannable, persuasive, and SEO-friendly.
How long does it really take to build a professional website? From 2 weeks to 3 months — I'll show you a realistic timeline and what actually influences the duration.
Looking for a web designer in Offenbach am Main? As a web designer based right here, I know the city, the target audiences, and the local market. In-person meetings available anytime.
Good web design is more than just 'looking pretty.' I'll show you the 7 timeless traits that separate professional websites from mediocre ones — and how to tell whether your website meets them.
Local SEO is the key for restaurants, tradespeople, doctors, and other local businesses. I'll show you step by step how to land at the top of Google Maps and local search results.
How much does a professional website really cost? From €1,500 to €15,000 — I'll show you what factors determine the price and what you can expect for your budget.
Looking for a web designer in Frankfurt? Find out why local web design makes a difference and how businesses in the Rhine-Main region benefit from having a personal point of contact.
WordPress or custom development — what's really worth it? An honest comparison with concrete pros and cons for both approaches.